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TV Ads Up

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, by Bill


So you’re thinking about doing some TV advertising for your business and you don’t know where to start.  How much does it cost to produce an ad, and get it on the air?  Is it even worth it considering DVRs give viewers the ability to scoot past every spot?  Well let’s answer the second question first – turns out only about 20% of viewers actually bypass ads.  Surprising, but true!  Plus, there are now many other ways you can get your ad in front of potential customers. . .

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