OUR WORK - Creative Commercial Jingles
Ever heard of “earworms”? Well, even if you haven’t heard of them, you’ve surely had them. Simply put, earworms are songs or melodies that get stuck in your head. According to a recent report on NPR, researchers are now trying to find cures for them. NOOOOO! Earworms are what make Jingles so effective in branding businesses and products. Potential clients hear your jingle a few times and BAM, they can’t get you out of their head. Of course, not all jingles will result in earworms. They have to be catchy, memorable, and well constructed. Fortunately, that’s what we do. Prediction: No cure will be found for Earworms. Ever. That’s music to our ears.
We were looking for something very specific in our new jingle, and CMP came through for us big time!